Design your stores to be vastly different from one another or make them with a similar look and feel, whatever is best for you and your sales efforts. Use the theme system to customize your layout, include widgets, and product features..
Shop Across One or Multiple Stores
Depending on your strategy, your customers can have a single login for your network of stores or individual accounts at each of your stores. If you want, you can actually have your customers shop across multiple stores with a single checkout experience.
One Admin Consoles
With multistore, you have one common admin area to manage all your stores, products, pricing, content and more. Easily setup payment methods, shipping, products, content and more without keeping up with multiple logins, reports, and stores. All your sales and customer data from all your stores are accessible in one place.
Multiple Store Admins and Managers
To assist in site and store management, you can have multiple administrators and site managers simply by giving unique permissions to your store. Your staff can have unique logins to manage your customers, orders, shipping, products and more. These settings can be granular by store or globally across all your stores throughout your entire admin experience.
Multiple Store Technical Details
Manage your catalog of products through a centralized database. Changes to product details roll out to all your stores at the same time. Establish unique SEO strategies for each store with unique URL's, and IP Addresses per store. Get more information on multi store features.
Store Specific Products, Text and Promotions
Using the active catalog, themes and store text features, you can show/hide products, change pricing, have different text for search engines and change out key element wording on a per store basis for each and every one of your multiple shopping carts. This includes widgets featuring products as well as discounts and promotions.